Features

What's in the dashboard, line by line.

We track 66K competitions across 126 UK operators and sample their ticket counts hourly. Here's everything that turns into.

Pillar 01

Market Intelligence

The structural view of the market. Who’s running what, at what price, with what prize, in which category — updated continuously across the operators that actually move volume.

Live competition catalogue

Every live UK competition we track, searchable by operator, category, ticket price band, prize value and end date. New listings appear within hours of publication.

Price-point distribution

See how the market is splitting between sub-£1, £1–£2.49, £2.50–£4.99 and premium tiers — broken out by prize category so you can position against like-for-like draws.

Prize-format heatmaps

Which prize formats — cash, cars, tech, holidays, instant-wins, mixed lots — are dominating right now and which are quietly thinning out. Updated daily.

Operator directory & trust tier

Every operator we track is assigned a trust tier based on transparency, draw integrity signals and adherence to the voluntary code. See where you and your competitors sit.

Category auto-classification

Every competition is automatically tagged into a category taxonomy — so comparisons are clean even when operators describe their prizes differently.

Launch & end-date calendar

Forward view of when competitors’ major draws are ending — use it to time your own launches to land in market quiet windows.

Pillar 02

Velocity Analytics

The behavioural view. How fast tickets are actually moving, when the spikes happen, and which combinations of price, prize and timing are converting in real conditions. Sampled regularly for every live draw.

Frequent tickets-sold sampling

Snapshots of 5M+ ticket-count readings across the market, captured on a frequent cadence. Watch sell-through curves form in real time, not after the fact.

Sell-through velocity curves

Tickets-per-hour curves for every draw, with percentile bands. Spot which of a competitor’s draws are punching above their format and which are dragging.

Sell-out time estimates

For capped draws, a live projection of when the cap will hit at current velocity — including confidence intervals based on the last 24 hours of movement.

Price-change & cap-change alerts

Email alerts the moment a tracked competitor adjusts a ticket price, lifts a cap or extends an end date — the actions that tell you a draw isn’t performing.

Hour-of-day demand profile

When the UK competitions audience actually buys — weekday vs weekend, daytime vs evening. Use it to time push notifications, paid social and last-call emails.

Head-to-head comparisons

Pin any two draws — yours or competitors’ — against each other and watch their velocity, price and time-to-cap diverge in a single chart.

Pillar 03

Strategic Reporting

The decision-grade view. Aggregated, anonymised market reports that you forward to your investors, your buying team or your board — without spending a fortnight building a spreadsheet.

Weekly market digest

A Monday morning email with the past week’s biggest moves — price shifts, format launches, sold-out draws, new operators. Five-minute read, board-ready.

Market share estimates

Estimated share of tickets sold by operator and category, derived from sampled volumes. Anonymised at the aggregate level to protect platform users.

Seasonal trend reports

Year-on-year benchmarks for the calendar moments that matter — Black Friday, Christmas, Easter, summer holidays — so you know what “normal” looks like before you plan against it.

Revenue trend analysis

Estimated weekly and monthly gross ticket revenue for tracked operators and the market overall — the macro picture for your strategy decks.

Prize-to-ticket ratio benchmarks

The implied prize-pool-to-revenue ratio across the market, category by category — so you can price prizes that look generous without burning margin.

Custom & white-label reports

Enterprise plans include bespoke market cuts, custom benchmark sets and reports delivered under your own branding for distribution to investors and partners.

What unlocks at each tier

A quick orientation. The full side-by-side is on the pricing page.

Basic
Claim & be seen
  • Verified operator badge
  • Listing & profile control
  • Basic market dashboard
Standard
Track competitors
  • Track 3 competitors
  • 1 week of history
  • Weekly market digest
Growth · Best deal
Read the market
  • Track 7 competitors
  • 2 weeks of history
  • Custom alerts & seasonal reports
Pro
Run a playbook
  • Track 15 competitors
  • 1 month of history
  • Near real-time & market share

Ready to see it on your own data?

Tell us your brand and the operators you care about — we’ll send back a sample market cut filtered to your patch within one working day.

Request a Sample Cut